School of Business · Mentogram

Become the PM,
the operator, the leader
companies fight over.

The School of Business is built from exclusive knowledge from the PMs, growth leaders and operators who built India and Southeast Asia's most successful products. Taught by Maya, your personal AI mentor, 24/7.

Apply Now →See All Programs
5
Programs
12
Specialised competencies
24
Concepts per competency
$5K
Starting price
24/7
Maya always on
What You Actually Build

Not theory. Not slides.
Real deliverables.

Every concept ends with a real task. Not multiple choice. Not reflection questions. You build the actual thing — a PRD, a growth model, a GTM plan — and Maya evaluates it like a senior colleague would.

Maya · Task Assignment60 min
Stage 6 — Task
Write the Product Requirements Document
You are the PM at Airbnb. Host churn in European markets is up 18% YoY. The CEO wants a retention solution in 90 days.
Deliverables
Problem StatementSuccess MetricsUser StoriesTechnical ConstraintsRollout Plan
Maya · Task Assignment60 min
Stage 6 — Task
Build the Growth Model
Meesho's reseller acquisition cost has increased 3x in 6 months. You are the Growth Lead. Design the reacquisition strategy.
Deliverables
Channel AuditCAC Breakdown90-Day PlanSuccess MetricsBudget Allocation
Maya · Task Assignment60 min
Stage 6 — Task
Design the GTM Launch Plan
Razorpay is launching a new B2B credit product in Indonesia. You are the PM. Build the full GTM from zero.
Deliverables
ICP DefinitionChannel StrategyPricing ModelLaunch TimelineKPI Dashboard
Maya's Evaluation · PRD Task
Concept B01 — Product Management
Write the Product Requirements Document
84/100PASS
User Insight17/20
Problem Clarity18/20
Business Thinking16/20
Execution Quality13/15
Tradeoff Reasoning11/15
Communication9/10
Strong: Your problem statement is precise — you quantified the gap (40%) and connected it to user impact. The rollout plan is realistic.
Fix: Your success metrics are output-focused. Rewrite KR2 as a user outcome metric, not a delivery metric.
Your AI Mentor

Maya thinks like
a senior PM would.

Maya is trained on exclusive structured interviews with PMs, growth leads and operators from Swiggy, Razorpay, CRED, Meesho and more. Not generic frameworks. Real thinking from people who shipped real products.

Mentogram · Maya · PM MBA
Online
M
MAYA · Day 8 · Concept B01 · Stage 1
⏱ Timer Challenge · 5 Minutes
Airbnb bookings in Europe dropped 18% overnight. You are the PM. Write your first 3 diagnostic questions.
2:54 elapsed2:06 remaining
SARVESH · just now
1. City-specific or pan-India? 2. Did it start on a specific date? 3. New users or returning?
M
That's sharp. You segmented before hypothesising. Moving to Stage 2.
What Makes Maya Different
Every session is personalised. Every evaluation is honest.

Maya knows your background, your domain, your dream company. She adjusts examples, difficulty and feedback accordingly. And she never lets you skip — you must score ≥72 on every concept to advance.

🎯
Personalised to you
Maya knows your job, your domain, your ambition. Every example is calibrated to where you are.
📋
8-stage structured learning
Hook → Discovery → Concept → Deep Dive → Application → Task → Evaluation → Mastery Gate.
⚡
Mastery-gated progression
Score ≥72 to advance. Below that, Maya helps you understand why and you try again.
🧠
Practitioner knowledge only
Trained exclusively from interviews with PMs and operators. Not Wikipedia. Not textbooks.
🔄
Remembers every session
Maya picks up exactly where you left off. Your context, your progress, your history.
Programs

Structured paths.
Or build your own.

Four predefined programs with exact competency sequences — or pick any 12 from the full library and design your own degree.

MBAMost Popular
PM MBA
12 competencies · $5K–$8K · 12–18 months

The most comprehensive PM education available. From discovery to strategy to GTM — built from how the best PMs at Swiggy, Razorpay, and Meesho actually work.

Apply for PM MBA →
B01Product Management Fundamentals
B02Product Strategy & Vision
B03User Research & Insight
G04Data Analysis & Interpretation
B08Metrics & Product Analytics
B10Stakeholder Management
B09Go-to-Market Strategy
G06Problem Solving & Frameworks
B12Consumer Psychology & Behaviour
G02Leadership & Management
G05AI Tools for Professionals
G01Strategic Thinking
PGP6 competencies · $3K–$4K · 6 months
PGP in Growth

Full-funnel growth from acquisition to monetisation. The playbook that growth leads at PhonePe, CRED and Razorpay actually use.

B04B05B08B07B06G04
PGP6 competencies · $3K–$4K · 6 months
PGP in Strategy & Leadership

For managers moving into senior leadership. Strategy, influence, operations and executive communication — compressed into 6 practitioner-led competencies.

G01G02B10B11G08G03
BYOAny 12 competencies · Custom pricing
Build Your Own MBA

Pick exactly what you need. Mix Business, Finance, AI and Generic competencies. The only degree on earth designed entirely around you.

Pick any 12 from the full library — B01–B12, G01–G12, and more
CERT3 competencies · $1.5K–$2K · 2 months
Certificate in Distribution & Reach

Channel strategy, GTM planning and marketing fundamentals. The fastest path to understanding how great products find their audience.

B07B04B09
The Humans Behind our AI

Preparing you
with today's leaders

Growth, PMs and AI leaders who have evolved with AI. Their exclusive knowledge lives only here.

Sarvesh Tusnial
School Director
Sarvesh Tusnial
Managing Partner · LaunchPilot
A Message from the School Director
“Most business education teaches you frameworks. What we built at Mentogram teaches you to use them under pressure. The practitioners in this school have launched products, scaled companies and managed teams in the messiest markets in the world — not case studies, not simulations, but real decisions with real consequences. If you want to lead in any organisation, this is where you build that instinct.”
The Competency Library

12 business competencies.
Each one built from practitioners.

Each competency = 24 concepts = ~180 minutes of structured Maya-led learning. Every concept includes a real task you must pass to advance.

Specialised Business Competencies (B01–B12)
B01
Product Management Fundamentals
Product discovery, user research, problem framing, opportunity sizing, PRD writing, roadmap building, prioritisation frameworks
B02
Product Strategy & Vision
Vision setting, north star metrics, product-market fit, positioning, competitive moats, long-term roadmapping, platform thinking
B03
User Research & Insight
Qualitative research, interview design, Jobs-to-be-Done, personas, usability testing, insight synthesis, ethnographic methods
B04
Growth Marketing & Acquisition
Paid acquisition (Meta, Google Ads), SEO, content marketing, influencer, referral loops, attribution modelling, CAC optimisation
B05
Retention & Engagement
Lifecycle marketing, push/email/in-app messaging, churn analysis, habit loops, loyalty mechanics, cohort analysis, re-engagement
B06
Monetisation & Pricing
Pricing strategy, freemium models, subscription economics, value-based pricing, packaging design, upsell/cross-sell, revenue expansion
B07
Distribution & Reach
Channel strategy, GTM planning, partnerships, B2B distribution, B2C reach, platform distribution, geographic expansion playbooks
B08
Metrics & Product Analytics
AARRR framework, funnel analysis, cohort retention, LTV/CAC, dashboarding, product instrumentation, north star metric design
B09
Go-to-Market Strategy
Segmentation, ICP definition, messaging hierarchy, launch planning, competitive positioning, sales enablement, GTM motion design
B10
Stakeholder Management
Managing up, cross-functional leadership, influencing without authority, executive alignment, managing engineers and designers
B11
Operations & Scaling
Process design, SOPs, hiring and team building, organisational design, scaling playbooks, operational excellence frameworks
B12
Consumer Psychology & Behaviour
Behavioural economics, nudge theory, habit formation, motivation science, cognitive biases in product design and marketing
Generic Competencies — Shared Across All Schools
G01Strategic Thinking
G02Leadership & Management
G04Data Analysis & Interpretation
G05AI Tools for Professionals
G06Problem Solving & Frameworks
G08Negotiation & Influence
G09Personal Productivity
G10Networking & Career Strategy
Ready to build your career?

The best product people
started exactly here.

We review every application personally. If accepted, you receive your Mentogram Student ID within 48 hours and begin your first concept immediately.

Apply to School of Business →
Reviewed within 48 hours
Student ID issued on approval
Begin learning immediately